Thursday, May 08, 2008

Diesel infographic safety video

"Please pay careful attention to this video before entering a Diesel store."
DieselPlanet on YouTube trying to use humor (attempting to create viral videos) to maintain a brand image.  Do you think this is effective?  What's the narrative here?

1 comment:

nick said...

love the video... is it like a marekting aid that they put on youtube or something? its odd but i liked it.. whats the purpose behind it?