Monday, November 29, 2010

Web 3.0, The Movie:: Part 1

image:: screencap of an information ontology, from part 1 of Kate Ray's "Web 3.0" short film

Update {30 November 2010}:: Part 2 is here.

In doing research on Web 3.0, I sought out a description in plain English that also outlined its parameters and the data overload problem. I found this video by Kate Ray {"Web 3.0" page}, which fit the bill.

Here are my notes on Part 1, that may be useful for others. I'll post my notes on part 2 at another time...

  • There is a massive amount of data, moving towards trillions of pages.
  • Clay Shirky: important to aggregate information in useful ways for users
  • Nova Spivack: Google good for millions of pages, not billions or trillions of pages, which is where wer're going. Google doesn't scale to that.
  • Chris Dixon: Echoes sociology that finds that too much choice (in searches) frustrates consumers and leads to a lower likelihood of purchase & greater dissatisfaction, if a purchase occurs.

Key issues for Web 3.0 development:
  • Finding the content you want
  • Integrating data (I think this is a key feature, although this may be utopian at this time)
  • How to filter data to get more value
  • Keeping up with new sources of info.

Web 3.0 or the semantic web provides more information, giving it more meaning  and context. So, the links between the data define relationships and eventually give rise to context and  meaning—ontologies {see image at top}.  Example: If you have a word, it's the context around the word that gives rise to the meaning.  

This implies a structure, but is there a normative orthodoxy to a structure of information on the web? More importantly, does it matter?  

Like Web 2.0, which is being increasingly equated with the tools of social media, Web 3.0 and the semantic web is becoming more of a marketing term (Chris Dixon).

Clay Shirky brings up a good point with a dichotomy emerging regarding web worldviews::
  • Does the world make sense (ontologies) or
  • Do we make sense of the world (folksonomies, i.e., tagging).  
Twitterversion:: [blog+video] What the hell is Web 3.0? Part 1 of short film describing the semantic web w/ notes. Ontology v. folksonomy?  @Prof_K

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