Monday, March 21, 2011

Forget Spring, Fail Is In the Air:: Hashable CEO

Hashable CEO Michael Yavonditte let his ego get the best of him. Elizabeth Spiers {via Urbaniak & hattip Linnyqat} pretty much outlines his social media fail::

Given the nature of Hashable, I don't think this will harm the brand that much. I think that if the value proposition was there, this could be a make lemonade situation. It isn't.

Twitterversion:: [tweet & link] Hashable CEO Michael Yavonditte self-immolates w/92 octane #fail. @Prof_K

No comments: