r h i z o m i c o n

The Drums-"Money"

noreply@blogger.com (Kenneth M. Kambara) — Thu, 17 May 2012 14:05:00 +0000

Infectious jittery Brooklyn indie pop that I just stumbled on. Enjoy.

Plus, 6 sings from a set at Amoeba:

It’s Three Years Before An Election…Time for an Attack Ad:: Conservative Party of Canada Attacks Third Party Leader

noreply@blogger.com (Kenneth M. Kambara) — Thu, 29 Mar 2012 18:24:00 +0000

Originally posted on ThickCulture

While I'm in NYC these days, much of my social media still comes from Toronto & Canada. The Conservative Party of Canada is running attack ads against the third party. Not the opposition, but against the Liberal Party interim leader, Bob Rae. This ad came out while the official opposition party, The New Democrats, were choosing a new leader, who was chosen yesterday, Thomas Mulcair. OK, to further complicate things, Rae was once a New Democrat at the provincial level in Ontario and Mulcair was a Liberal at the provincial level in Québec. I know, you probably need a scorecard. Anyway, while there's no election in sight for years {barring a finding of widespread election fraud from the robocall scandal}, the Conservative attack ad slams Rae's record from his stint as Ontario Premier in the early 1990s. Last year, I wrote a brief analysis of the Bob Rae premiership on vox.rhizomicon, that explains how Rae inherited an impossible situation worsened by a macroeconomic perfect storm. In fact, Rae's policies had much more in common with—a fiscally conservative strategy.

John Ibbitson of the Globe & Mail thinks the Tories are scared of Rae and the resurgence of the Liberals. There may be something to that. They ran ads in 2009 against then Liberal leader, Micael Ignatieff, framing him as an outsider because of his living abroad in the past. Why not use the wayback machine to do the same to Bob Rae?

One could argue that the Conservatives have more money than good sense right now. While it's no secret that the Conservatives want to keep the Liberals down and replace them as the "natural governing party of Canada", the strategy has its risks. Sure, it will get the Liberals to spend money on return-fire ads, which the Liberals vow to do, but the ad concept isn't fresh and the content is dated. While Andrew Coyne think the Conservatives win either way, I think he's wrong. It's not an election and the negative ads on the third party leader can be viewed as playing unfairly, particularly in light of the robocall scandal. The main problem I have with the Conservative ads is they have tipped their hand. Bob Rae has them worried and they're signaling it. Unlike Ignatieff, Rae is a seasoned politician and a good communicator. Liberal support isn't dead and the ads allegedly boosted Liberal fundraising by $225,000 and Rae offered this soundbite:

"You can't just abandon the airwaves to the jerks on the right-hand side of the spectrum."

While the Conservatives have a majority in Parliament, they know that with Rae and Mulcair opposing them, they'll have their hands full with a war in the media and the court of public opinion. They'll want to discredit both, but let's face some ugly marketing truths. They're the majority party and should act accordingly. Attack ads now look desperate and mean. The Conservatives' main ace up their sleeves is "stay the economic course." They don't have a hot-tempered firebrand from Québec who makes the news by being the news in a Thomas Mulcair. They don't have an elder statesman who can effectively sound as if he's railing at the establishment in a Bob Rae. The Conservatives are selling "stay the course" and they don't have many degrees of freedom that can really energize the masses, while unemployment remains fairly high and a housing bubble looms. Their current positioning is fairly moderate, which is how they won the last election by taking Liberal ridings in Ontario {assuming election fraud isn't shown in the robocall scandal, which is probably a stretch}. It makes the most sense to build the appeal to moderates by building a case why the Conservatives are good for stability on positives, even if there isn't any "there" there.

It will be interesting to see how the Conservatives deal with Mulcair. I'm sure his dual citizenship with France will factor in, as the Tories try to question his allegiance to Canada. Given the NDP strongholds of Québec and urban centers, it won't matter much to the NDP base and pressing the issue could turn off the new Canadians that the Conservatives are trying to court.

It's over three years until the next Canadian election and it's a tad early to start being tiresome.

Trace Buster Buster

noreply@blogger.com (Kenneth M. Kambara) — Sat, 11 Feb 2012 07:32:00 +0000

Yes, The Big Hit was a stupid movie, but is it any lamer than The Whole Nine Yards, another hitman movie shot in Canada in the late 90s? If anything, it's a bit uneven, but this scene with Lou Diamond Phillips always cracks me up.

The TSA Patdown-SFO Style

noreply@blogger.com (Kenneth M. Kambara) — Fri, 10 Feb 2012 16:53:00 +0000

Full Body Scanner at Charleston, SC

A few weeks ago, I had to fly from SFO to JFK, which was the first time dealing with security at a major airport since the new full body scanners were implemented. Now, given I parked my car in Orinda and miscalculated a bit how long it would take to get to the BART station to get to the airport, I was running 30 minutes behind my initial plan. I had my boarding pass printed, but I was still sweating it a bit.

Well, I got to the terminal around 10 minutes before boarding and 40 minutes before my flight. I saw the security line wasn't too bad, so I breathed a sigh of relief. I saw people going through the new scanners, which reminded me of some kind of huge radioactive photocopier or worse...

I noticed how nobody was opting out. There were signs and messages on the large screen TVs saying you could opt out, but I don't think I saw one person do so. Now, I think the press and the TSA have been trying to tout these things as safe and it's clearly not as bad as "carousel" in Logan's Run::

or a disintegrator chamber::

so, I thought the compliance behaviors indicated that there was little perceived risk by my fellow travelers.

Now, I do know that there's some controversy with mammograms, in that high risk women for cancer might be increasing their risks with that procedure. While the dosages are low, radiation has a differential effect on people. In other words, your mileage may vary. Practically every study on the topic states that unnecessary radiation should be avoided at all costs. It should be noted that the probability of dying from a terror strike and from radiation emitted from the scanners is the same.

There is a controversy with these full body scanners—the radiation risks are unknown and Senator Susan Collins {R-ME} wants to change that with new legislation requiring thorough tests of the devices. TSA head John Pistole originally told the Senate that he would commission more independent research on the risks, after Europe banned the machines, but has waffled, subsequently.

While I was pressed for time, I thought a few extra minutes of a patdown might be worth avoiding extra radiation {there's cancer in the family}, so I opted out. The security agent was a bit surprised that someone was opting out and it took a while for a male agent to set things up for my screening. I could have opted for a private area screening, but I decided to be the daily spectacle. The guy was professional and told me exactly what he was going to do, in great forensic detail. Lots of attention on the collar and belt. I think they might be deliberately steering clear of people's "junk" after the San Diego incident.

So, was it that invasive? Well, I'm really not one who enjoys strangers touching me, but it really didn't bother me that much. Maybe because I was more concerned about boarding my flight that I wasn't perturbed, but I must say I'm still much more spooked by the scanners. I could see how shut-ins, touchy feely types, and, well, pervs, might actually like the contact.

I've blogged on the radiation technology on ThickCulture in 2010 and I pretty much stand by those thoughts. I don't think these technologies are making us safer, but are giving the appearance that something is being done to make us safer.

I made my flight, but now I'm facing the JFK version of the same—unless I manage to get a flight out of White Plains.

Wes Anderson from Above

noreply@blogger.com (Kenneth M. Kambara) — Fri, 10 Feb 2012 14:31:00 +0000

via LaughingSquid & Moonrise Kingdom's Facebook wall.

newmusicmonday #101::The Darcy's AJA

noreply@blogger.com (Kenneth M. Kambara) — Tue, 24 Jan 2012 05:31:00 +0000

The title might seem familiar—if not, maybe some of these tracks will ring a bell::

Tracklist

	Black Cow

	Aja

	Deacon Blues

	Peg

	Home At Last

	I Got The News

	Josie

The Darcys of Toronto and on Toronto's Arts & Crafts Records offer this homage to Fagen & Becker that's free for download. Lending their avant garde atmospherics to the wryness of Steely Dan works quite well. They will embarking on a North American tour [see CBCr3] starting this week and going through March, including dates in LA, SF, Vancouver -BC, Chicago, Toronto, Brooklyn, & NYC-Bowery.

Twitterversion:: [blog] #newmusicmonday featuring @itsthedarcys. Free download of AJA from @artsandcrafts {via @StickyMagazine} @Prof_K

San Francisco 1955 in 'Cinemascope'

noreply@blogger.com (Kenneth M. Kambara) — Sat, 21 Jan 2012 09:59:00 +0000

This was posted on Thursday on The Atlantic via BoingBoing.

"It's the work of accomplished amateur filmmaker (and expert tinkerer) Tullio Pellegrini, who combined a 16mm Bell & Howell Cinemascope lens with the wonders of Kodachrome and made this homage to the city of San Francisco. You'll see Playland, our oceanside amusement park which was closed in 1972, very rare footage of the SkyTram (an extinct ride over Seal Rocks and Sutro Baths), and a brakescreeching ride down the Crookedest Street in the World."—Rick Prelinger

The Meta Ad:: Family Guy & Wheat Thins

noreply@blogger.com (Kenneth M. Kambara) — Mon, 16 Jan 2012 11:23:00 +0000

I was watching both Downton Abbey and Family Guy, but the above ad on Fox caught my eye. Adweek made it an ad of the day on Thursday. It's a seamless integration of pitch and content, playing on a joke from the series from a few years back::

Music & the Ad:: Toyota Prius V & Eliza Doolittle

noreply@blogger.com (Kenneth M. Kambara) — Sun, 15 Jan 2012 07:58:00 +0000

I saw this Prius V commercial for the first time, as I slowly get accustomed to having TV again here in Eastbay—I've been watching broadcast digital signals with a converted attached to a very low-fi set. Anyway. This quirky ad continues the Toyota trend for Prius spots and the firm is wise to letting people in on information on the ad and music used. Here's a link to the 411 on last year's ads, including the 'Harmony' spot. The agency is Saatchi & Saatchi LA and is selling the concept of a hybrid hybrid, a hybrid car that is SUV like.

The artist on the Prius V commercial is Eliza Doolittle {Eliza Sophie Caird} and the song is "Rollerblades"::

Rollerblades by Eliza Doolittle on Grooveshark

and I had a vision of Steven Morrissey unironically hosting a UK show called "Pretty Songs Pretty Girls Make", featuring catchy songs and the theme song would be an updated cover of this. Anyway. Here's a video for Eliza Doolittle's "Rollerblades". Enjoy.

Whose Panopticon Is It Anyway?

noreply@blogger.com (Kenneth M. Kambara) — Fri, 13 Jan 2012 08:06:00 +0000

In Ontario, Canada last year there was a story of the OPP using digital cameras to scan license plates on highways. While law enforcement touts public safety, it cannot be ignored that an expired tag fine for the Jetta mentioned in the article is $110. Questions arose regarding privacy have come up in Ontario, as well as how long data is kept and for what purposes.

Now, in California, law enforcement is using the same ALPR, Automated Licence Plate Recognition, technology to scan plates for alleged criminals. In addition, a private firm, Vigilant Video, is collecting data in its National Vehicle Location Service. Contributions are made by law enforcement, as well as private citizens. Again, questions of privacy are cropping up, as it remains a question who will have access to this data and for what purposes and Vigilant isn't talking. In an era when employers are using credit histories as screening criteria, I think we need to question the use and potential misuse of such data. The EFF agrees. Given that cybersecurity is hardly secure, as shown by "anonymous", illegal access to this information is also a concern. The simplistic aphorism of "don't be evil" and you have nothing to fear has scant weight when there's no transparency with respect to what's in the database and its quality.

Twitterversion:: [video] Whose Panopticon Is It Anyway? CBS-5 story on the collection of license plate data & privacy issues in Calif. http://vox.rhizomicon.com/2012/01/whose-panopticon-is-it-anyway.html @Prof_K

Silicon Valley Vs. Alley

noreply@blogger.com (Kenneth M. Kambara) — Fri, 13 Jan 2012 04:58:00 +0000

I've been busy, so I'm a bit behind in following startup developments. This is somewhat interesting and is a good overview. I'd be interested in how regional advantages are manifested in both à la Saxenian, but those questions are better left to those out of the trenches in towers, ivory and otherwise.

Via MBA@UNC: Online MBA

Twitterversion:: [infographic] Silicon Alley Vs. Silicon Valley via UNC @Prof_K

"Moonrise Kingdom" Trailer-Wes Anderson

noreply@blogger.com (Kenneth M. Kambara) — Thu, 12 Jan 2012 22:18:00 +0000

Wes Anderson's forthcoming Moonrise Kingdom looks like a return to all things darling and twee. Anderson's earlier work {Bottlerocket, Rushmore, The Royal Tenenbaums, and The Life Aquatic} create a strong sense of place and typically managed to immerse the viewer into constructed worlds in a way that the characters' quirkiness doesn't grate on one's nerves. I'm quite interested in seeing this film—just the diversity of the cast alone piques my interest. Edward Norton, Harvey Keitel, Tilda Swinton, Frances McDormand, Jason Schwartzman, Bill Murray, and Bruce Willis are sharing the screen in Altmasesque glory. Also, the fact that Roman Coppola co-wrote this seals the deal, as I have a huge soft spot for his CQ. This could be one of the ensemble greats and it appears that Wes is returning to his familiar theme of love amidst quirksterdom and dysfunction.

Twitterversion:: [video] Trailer for #WesAnderson's moonrise Kingdom evokes his earlier films of quirkster sensibilities.

Lux-"The Window"

noreply@blogger.com (Kenneth M. Kambara) — Mon, 09 Jan 2012 22:02:00 +0000

Lux has new music and it's a Monday, but they were featured already as newmusicmonday #73. The Seattle fuzzgaze band had a successful Kickstarter campaign and these are the initial fruits of those labors. I love how the melodious vocals juxtapose the and complement the catchy noisepop.

Lux - The Window by fanaticpro

Twitterversion:: [♫] New music on a Monday from @luxkidsmusic from Seattle. Melodious vocals +catchy noisepop. @Prof_K

Let Them Eat Veggies

noreply@blogger.com (Kenneth M. Kambara) — Fri, 06 Jan 2012 20:02:00 +0000

A photo of a "buff" Michelle Obama as Marie Antoinette is making the rounds again, due to an upcoming iCarly appearance. On the Nickelodeon sitcom, Michelle is referred to as "your excellency" and "sort of likes it". The right wing is having a field day and the left wing is calling foul, saying it's racist and evokes the "uppity negro" stereotype. The 'Shopped version of Gautier-Dagoty's iconic painting {below right} dates back to the summer of 2010.

The deconstruction of the tropes of leveling Michelle Obama seems to be a part of a theme in the way she's serving as a lightning rod for pundits and journos. Hillary Clinton faces the same battles and Condi Rice was targeted with a mid-2000s spoof site that was something like CondiRiceIsAngry.com, so this isn't a clear cut left/right issue. In all instances, there seems to be a theme of defeminizing them by making them mannish, angry, or otherwise unattractive. It's not enough to have the Marie Antoinette Michelle be a symbol of being out of touch, but the burly arm reinforces the point that she's threatening to a set of ideals.

Edward Sharpe & the Magnetic Zeros

noreply@blogger.com (Kenneth M. Kambara) — Fri, 09 Dec 2011 01:59:00 +0000

It's been a while, but heard this again on 93XRT a few days ago—a fine chunk of hipsterana. If you simply can't get enough of Jade Castrinos, this Tumblr just might get you though the day.

Twitterversion:: [video +link] Edward Sharpe & the Magnetic Zeros doing "Home"-KCRW & FuckYeahJadeCastrinos Tumblr. @Prof_K

Friday Night Video on Saturday Morning:: Andrew Bird

noreply@blogger.com (Kenneth M. Kambara) — Sat, 22 Oct 2011 09:20:00 +0000

Last night, I saw Andrew Bird at the Tarrytown Music Hall. He mentioned he was there 3 years ago and found the above video of "Self Torture." I'm really busy in the next few days, but I'll try to post a review. He has a song, "Hospital" available for download on his site, from the film, Norman. The trailer::

Twitterversion:: [video] #FridayNightVideo on Saturday Morning:: Andrew Bird @Prof_K

Friday Night Video/Music & the Ad:: M. Ward's "Here Comes the Sun Again"

noreply@blogger.com (Kenneth M. Kambara) — Sat, 15 Oct 2011 02:36:00 +0000

Above is M. Ward performing "Here Comes the Sun Again" last month at the End of the Road Festival, Dorset UK, Sept. 3, 2011. I was reminded of him when I saw the song in the Subaru "Honeymoon" spot from last year during last night's airing of The Office on NBC.

The hipster honeymoon commercial uses M. Ward's song well. Known for being half of She & Him, the M. Ward song speaks to the hipster psychographic. The spot serves as a touchstone for aging hipsters that are turning in their Metrocards and taking over red county towns with kids, quinoa, and Converse—and need a vehicle now.

Twitterversion:: [videos] #FridayNightVideos M. Ward {of She & Him} at End of the Road festival & Subaru's 2010 'Hipster Honeymoon' spot @Prof_K

Thoughts on Beavis & Butthead Redux

noreply@blogger.com (Kenneth M. Kambara) — Fri, 14 Oct 2011 10:26:00 +0000

The Twittersphere was buzzing with talk of Mike Judge's Beavis and Butthead 2011 redux. I always thought the brilliance of the show was in the commentary on the music videos, which, unfortunately weren't included in the tapes. It appears that reality TV is the new comedic fodder. New episodes are slated for 27 October on MTV.

Personally, I'd like to see Mike Judge and the boys get more political. Sure, there's low hanging fruit like Julian ASSange, but Occupy Wall Street, Obama, the Tea Partiers, etc., could be hilarious and subversive in the hands of deft writers. The format is perfect for sharp cultural critique and its intertextuality can go further than other animated shows that hold up a societal mirror, such as Family Guy and South Park, as well as the character satire of Stephen Colbert. Airing on MTV may preclude an overly political bent, but it would be interesting to see the show land some blows in a way that's more subtle than the all-too-common shock and awe approach to comedy. Seeing the world through the lens of "idiots" offers more subtle humor than characters that derive comedy from pushing the envelope like so much Sarah Silverman.

Twitterversion:: [blog+video] Thoughts on the Beavis and Butthead redux set for 27 Oct.

The Joy Formidable on Letterman

noreply@blogger.com (Kenneth M. Kambara) — Fri, 07 Oct 2011 10:15:00 +0000

It's nice to see bands I've blogged about begin to break out. The Joy Formidable was featured on newmusicmonday #32. The Welsh band was in good form with "Whirring".

Twitterversion:: [video] The Joy Formidable on Letterman {6 October show} @Prof_K

Friday Night Video:: Jill Sobule-"Cinnamon Park"

noreply@blogger.com (Kenneth M. Kambara) — Sat, 01 Oct 2011 00:36:00 +0000

I was coming back to the States after crossing at Pt. Vincent, NY, a seasonal entry point, on 24 August. I thought it would be pretty chill and would surely beat a major crossing with long wait times. Wrong. The experience was like a colonoscopy, which is fodder for another blog post. Driving through the southern edge of the Catskills past Binghampton en route to Tarrytown/NYC, WJFF-Radio Catskill came in. After hearing about Hurricane Irene taking aim at NY and Steve Jobs' resignation as CEO of Apple, this Jill Sobule song seemed to make a dreary day not so bad. I think part of why this song made such an impact was it reminded me of a very friendly, vibrantly red carpet at the CNE. Only 10 people will know what I'm talking about and that's about right.

Yes, you are hearing a sample of Chicago's "Saturday in the Park", which is more evident in this partial music video::

Me and Betty Shelly were at Cinnamon Park
Waiting for the battle of the bands
Betty's older brother had a bad reputation
And a waterbed in his van
He said hey Jilly Sue I've got something for you
Something that will blow your mind
We hopped into his van
And he opened his hand
And said it's only mother nature
*CHORUS*
Cinnamon park in a cinnamon daze
We were so freaked out
But in a really good way
In a really good way
Yeah those were the days
I wish I could go back again
Billy had a talk box and a Peavey bass
Started feeling funny when they hit the stage
Betty was getting so shitfaced
And I could not stop laughing
As I spun all around and I laid on the ground
I was amazed at how the clouds just kept moving
And they played the same song
And they played the chords wrong
But I never heard it better
*CHORUS*
Betty's now in counseling
And she's using again
Her brother's unemployed but with a brand new van
Billy came in second in the battle of the bands
Wish we could go back again
*CHORUS X2*]

Twitterversion:: [video] #FridayNightVideo Jill Sobule's Cinnamon Park

Occupy Wall Street LiveStream

noreply@blogger.com (Kenneth M. Kambara) — Wed, 28 Sep 2011 07:39:00 +0000

Watch live streaming video from globalrevolution at livestream.com

{h/t:: Chuck Raymond} I think these protests will be interesting to watch. My interest is on the social media angle, particularly as it pertains to ongoing social movements. An overview can be read here in The Observer, which refers to this wearethe99percent Tumblr that is serving as an outlet to crowdsourced rage. Keen observers will note that this is a protest borne of the middle class and rather than scoff at the use of Macbooks and the vegetarian chili consumed by some, it just might be time to re-examine The Battle of Algiers and May 1968 in France for insights.

—Chicago/Waukegan, IL US

Twitterversion:: [blog+link] Occupy Wall Street LiveStream feed. Seeds of a middle-class fueled class war? @Prof_K

A Few Words on Jack Layton

noreply@blogger.com (Kenneth M. Kambara) — Tue, 23 Aug 2011 17:04:00 +0000

It seems fitting that I have to leave Canada for a spell. This will mark the end of an era for me—a chapter bookended by Dion's green shift and this very sad moment of Layton's passing. Over the past few years since I started visiting Canada regularly, I grew fond of Jack Layton. Covering the 2011 federal election I witnessed the rise of Jack Layton's NDP and the energy he brought to the political scene. Its infectiousness was palpable in Canada as the pundits and pollsters tried to figure out why his star was on its meteoric rise. Perhaps it was the hope for a new Canada that could forge a new path in this globalized era. Maybe it was his way of resonating with a wide array of constituencies, from Surrey North to northern Ontario to urban and rural Québec.

I was in Québec two weeks after the federal election. There were still plenty of NPD signs up like this one I spotted in Jeanne—Le Ber.

My colleague in Estrie {Missisquoi—Brome}, Louis McComber, said Jack had the ability to speak colloquial French in a way that connected to the people.

I wish I had a Jack Layton story like Impolitical, but such is life. I was planning on doing an art project with the stencil above. I never even gotten around to contacting skek for permission. This serves as a reminder of how time is finite.

:: A few words about @JackLayton. @Prof_K

Anne Hathaway Rap-p-p-p-p

noreply@blogger.com (Kenneth M. Kambara) — Thu, 18 Aug 2011 08:59:00 +0000

Surprisingly, it's not that cringeworthy.

Twitterversion:: Anne Hathaway paparazzi rap from Conan http://vox.rhizomicon.com/2011/08/anne-hathaway-rap-p-p-p-p.html @Prof_K

Friday Night Videos:: Craig Ferguson, Sallie Ford and the Sound Outside, & Typhoon

noreply@blogger.com (Kenneth M. Kambara) — Sat, 06 Aug 2011 09:39:00 +0000

Craig Ferguson camping it up with his cast doing Plastic Bertrand's "Ça Plane Pour Moi".

This is Portland's Sallie Ford and the Sound Outside with their network TV début on Letterman {3 August}::

Here's the music video for "I Swear"::

Watch the full video at Baeblemusic.com

Finally, another Portland band, Typhoon, with their network TV début on Letterman {4 August}::

The song is "The Honest Truth"::

Twitterversion:: [videos] #FridayNightVideos Craig Ferguson-'Ça Plane Pour Moi' & 2 #PDX bands on Letterman: Sallie Ford...& Typhoon @Prof_K

Music & the Ad:: Ingrid Michaelson, Ritz Crackers, & Travelers Insurance

noreply@blogger.com (Kenneth M. Kambara) — Fri, 05 Aug 2011 14:05:00 +0000

Ingrid Michaelson's "Be OK" has been making the rounds in advertising. The latest is a Ritz spot featuring her catchy "Be OK" {2008}. The ad is a clever execution featuring a woman blissed out and feeling "at home" on a public bus while having a Ritz Cracker snack.

The Travelers ad doesn't resonate as much. First, I'm annoyed by most insurance ads, as I'm annoyed with the industry. That said, the use of the song doesn't quite fit in my opinion, but there are worse stretches, for sure.

In our postmodern mashup world, it's natural that the ads don't feature the chorus::

"Open me up and you will see
I'm a gallery of broken hearts
I'm beyond repair, let me be
And give me back my broken parts"

Here's the Stand Up to Cancer version of the 'Be OK" video::

and the "photage" version::

Ingrid is very social media savvy and I started following her tweets early on, circa "Winter Song" {2008} w/Sara Bareilles, on an earlier account. Here's a good one::

Twitterversion:: [blog+videos] #MusicAndTheAd feat. Ingrid Michaelson's "Be OK" @Prof_K